Cygnus’ proprietary performance marketing solution provides marketing teams with real-time intelligence, reporting and smart vendor management to optimize their campaign results.
INCREASES CAMPAIGN LIFT: Interactive performance dashboard with
automatic campaign health checks.
DELIVERS ACTIONABLE INSIGHTS: Real-time, customizable reporting and quick data exporting.
PROVIDES INSIGHTFUL VENDOR MANAGEMENT: Campaign pacing, allocation management and insertion order generation.
With VEGA, your team gets access to not only a centralized campaign management hub, but also to ComplyED, Cygnus’s ad compliance software, which helps institutions protect their brand integrity.
• Scalable performance management system
• Customizable integration with marketing platforms
• Data visualization
• Smart pacing updates
• Show fulfilled inquiries in real-time
• View cost metrics associated with inquiry and enrollment performance
• Exportable reports
• Performance pivot table
• Vendor inquiry projections
• Vendor budget allocations
• Volume caps and ability to adjust caps
• Generate IOs
• Generate client IDs and campaign codes
• Quick and easy vendor onboarding
• Update CPL pricing on a per vendor basis
• Provide vendors with direct inquiry report access
• IP whitelisting