At Cygnus, we understand the significance of social media in prospective students’ lives.

With an established track record of managing multi-millionsocial marketing campaigns for our partner institutions, our team understands how to effectively engage with high-intent prospective students that are actively seeking to engage with your brand.

Equally importantly, we understand how to leverage social media channels to generate high-intent demand for both undergraduate and graduate programs. Through a proprietary data analysis process, we segment audiences, hyper-target and retarget prospective students, and then identify an expanded market of prospective students for specific programs.

THE CYGNUS EDUCATION DIFFERENCE

Our performance social media strategy consistently produces high contact and conversion rates, engaged prospective students, and increased operational efficiency for our partner institutions. We are committed to delivering a positive consumer experience by managing performance management efforts that are 100% prospective student centric and transparent.

  • Performance Based

  • In-House Media Team, First-Party Solutions

  • 100% Exclusive Lead Model

  • Program Specific User Journey

  • High Intent Prospective Students

  • 100% Transparency into the Prospective Student Journey

WHY CHOOSE CYGNUS TO MANAGE YOUR SOCIAL MEDIA EFFORTS?

  • 100% first-party performance marketing agency dedicated to higher education.

  • 100% internally managed performance marketing initiatives.

  • 100% transparency into the prospective student journey.

  • 100% exclusive CPL and CPC campaigns to drive prospective student traffic.

  • We help institutions augment their reach — up to 90% of prospective students realized from our campaigns are new.